Amsterdam, The Netherlands (9 September 2024) - Megapixel and ROE Visual are excited to announce the extension of their partnership for GhostFrame technology at IBC 2024. This groundbreaking technology, a software tool set within Megapixel’s award-winning HELIOS Processing Platform, redefines the future of broadcast, live events, and virtual production. As the exclusive selling partner of GhostFrame for LED panel-based applications, ROE Visual will provide visitors with an in-depth exploration of this revolutionary solution at their IBC booth (Stand 7B26), featuring daily demonstrations highlighting its many advantages.

GhostFrame technology offers unparalleled flexibility and precision for broadcast and virtual production environments. This powerful tool allows users to blend seamlessly between separate virtual sets and media engines, hide frames, split multiple images, capture different perspectives in a single take, and broadcast various content, languages, or sponsor ads simultaneously. Demonstrations at Stand 7.B26 will showcase the specific workflow benefits tailored for broadcast settings, highlighting cutting-edge virtual production solutions for live multi-camera broadcasts.

ROE Visual's premium LED panels and Megapixel's HELIOS Processing Platform with exclusive features like GhostFrame have gained popularity in the XR broadcast market, especially for immersive and interactive sports, news- and election formats. Using GhostFrame technology, it's possible to demonstrate the added value of high-end LED performance and processing. Hidden frames and AR implementation for live XR broadcasts are only the beginning of this journey, as it's now possible to blend seamlessly between a range of virtual sets and data-driven graphics. No other solution in the industry can manage this challenge. GhostFrame software offers essential tools for producers to attract a new generation of viewers.

"To truly appreciate GhostFrame's benefits, you need to see what actually happens on the LED volume and the camera feeds," says Olaf Sperwer, ROE Visual's EMEA Head of XR Broadcast and Virtual Production. "The seamless interaction between the LED panel, media engines, LED processing, media play-out system, and camera tracking perfectly meets high-end broadcast requirements for today's immersive studio sets, fast graphics changes, AR implementation, and multi-frame use, as demonstrated by the BBC's UEFA project and this year's National Election program."

Jeremy Hochman, Co-Founder & CEO at Megapixel, says, "We are thrilled to extend this partnership with ROE Visual as they are a vital partner in the virtual production and rental and staging markets. I can't wait to see how future projects will continue to amaze us with new use cases for GhostFrame technology."

Roelof Bouwman, Managing Director of ROE Visual Europe, echoes this enthusiasm: "GhostFrame has already transformed how we approach live XR broadcast productions and significantly boosts efficiency in film production. With Megapixel now offering this as a simple software license within the HELIOS processor, the ongoing innovation and development of GhostFrame will provide even greater value to production teams worldwide. “

“We're excited to be the exclusive partner, bringing this technology to the forefront of the industry,“ adds Glory Gao, Deputy Director of Product Department at ROE Visual.

Experience GhostFrame at IBC 2024
Visitors to IBC 2024 can experience GhostFrame firsthand through live demos held daily at ROE Visual's Stand 7B26. These sessions will demonstrate the full potential of GhostFrame, showcasing how it can open up and drive new possibilities in media production. ROE Visual stand 7.B26.